Case Study – London Fitness Classes

Posted on Leave a commentPosted in All, Branding, Business, Design, Development, OrbitCarrot News

OrbitCarrot led an end-to-end rebrand of London Fitness Classes Ltd, a gym and fitness class provider around London. Digital played the biggest role in contributing to the overall rebrand. Goals:  To provide a modern an live design of the website  To appeal predominately to young female people  Make it easy to book above the fold  Encourage people to get involved…

Having a non-mobile website gives your competitors the edge.

Posted on Leave a commentPosted in All, Business, Development, Google, SEO

How a non-mobile website gives my competitors the edge? In this article we’ll explain why it’s important to have a mobile friendly, and what your options are with creating one. Mobile device usage has exploded in recent years with over 60% of the web’s traffic coming from mobile devices. Smart phones are essentially glued to people’s hands,…

SEO Search

Google will penalise websites which use domain names. (April fools)

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Google penalising for domain names? Today Google announced that as from May 1st 2015 websites will get penalised for using web addresses, so what are people to use instead? Google says that people should start utilising IP addresses instead – for example Google.com will be replaced with 216.58.208.78. If you enter 216.58.208.78 into your address…

WordCamp London 2015 (2 Days of Awesomeness)

Posted on Leave a commentPosted in All, Business, Development, OrbitCarrot News, SEO, Technology

Intro We’ve just returned back from WordCamp London 2015 (official hashtag #WCLDN), this is the first time we have attended WordCamp as a company. It’s been such a brilliant 2 days, with well over 500 attendees and 48 amazing talks to choose from. Day 1 Day one was certainly a jam-packed, we started the morning with a talk…

Case Study – ClearTel Ltd Rebrand

Posted on Leave a commentPosted in All, Branding, Business, Design, Development, OrbitCarrot News

OrbitCarrot led a complete end-to-end rebrand of ClearTel Ltd, a leading voice solutions company in High Wycombe, Buckinghamshire. With the website, data sheets & instruction manuals branding, digital played a huge role in contributing to the overall rebrand. Goals:  To mature and modernise the business’ brand  To act as a lead generator  Improved website UX…

Problems of URL shorteners for Analytics

Posted on Leave a commentPosted in All, Google, SEO, Social Media

The Problem URL shorteners are a necessity on Twitter because of the character limit. If you’re a digital marketer and want detailed data about traffic from different social networks in your analytics, then you’re out of luck! What many social media experts & marketers don’t realize is that major issues can occur from blindly shortening URLs to share…